Learn effective writing skills that help present you and your organization as professional and credible.
Communication — in its most basic form — is a complex process of encoding and decoding information, ideas, and feelings. Business writing and communication adds even more complexity to the process. The sender must communicate effectively so that the receiver clearly understands the message in as unbiased a manner as possible. As you can imagine, this task can possess complexity depending on the receiver’s state of mind, their culture and on the sender’s ability to clearly articulate the intended message. Unlike writing fiction or non-fiction, the business writer requires a disciplined set of skills that help them communicate business messages with brevity, professionalism, and effectiveness in order to elicit a favorable outcome for the business or their cause.
The writing resource by MarketingBinder.com provides the business professional with the necessary tools to become a skilled writer and achieve their communication goals. Through posts, videos, and images the writing academy provides the reader with business writing tips, resources, and insights to the various types of writing applications. Additional writing resources can be found at the Purdue Online Writing Lab.
Common Forms of Business Writing
Brief business communications, often one page or less in length and delivered by either written document or Email.
Formal business writings used mainly for external communication such as employee offer letters, sales letters, and other forms of formal business communications.
Most common form of business communication. Emails can be used as an electronic memo, letter, or as a communication delivery vehicle for attached proposals and other business related documents.
Detailed business document soliciting an approval by either external stakeholders such as customers or internal stakeholders such as department heads.
Detailed writings that propose information and insights about a specific product, service, or incident and range from a few to hundreds of pages.
Business writing that includes company brochures, advertisements, product specification sheets, company website, social media, and public relations.
https://i2.wp.com/www.marketingbinder.com/wp-content/uploads/2018/12/Business-Writing-Audience-Analysis-HEader-Image.png?fit=1130%2C360&ssl=13601130Allen Staffordhttps://www.marketingbinder.com/wp-content/uploads/2018/09/Marketing-Binder-Logo.pngAllen Stafford2019-01-03 05:37:422019-01-02 22:48:30Planning and Audience Analysis in Business Writing
https://i1.wp.com/www.marketingbinder.com/wp-content/uploads/2017/04/three-step-writing-process-business-communication-header.jpg?fit=1130%2C360&ssl=13601130Allen Staffordhttps://www.marketingbinder.com/wp-content/uploads/2018/09/Marketing-Binder-Logo.pngAllen Stafford2017-04-03 00:07:262019-01-02 22:20:17The Three-Step Writing Process in Business Communication