This blog posting will give you a brief, yet insightful list of the five important factors of marketing communications. Before you begin any marketing communications strategy, I suggest you first begin with a plan that includes an analysis of the five factors of marketing communications and how these factors will be part of your strategy.
You can look at these five factors as your blueprint for marketing communications success. Without understanding and implementing them, you are diminishing your chances of a focused and successful marketing campaign. The five essential factors of marketing communications are persuasion, goal-directed, contact points, stakeholders, and message. Read on to learn each of these factors.